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[unpaid/sample] I’ll be honest. At first, I couldn’t see the point particularly of yet another facial mist but this is a product that I think is a front-runner in a future trend – treating over-exfoliated skin. They’ve seen it coming and have been quick on it in a preparation for barrier repair.
Shiseido bought Drunk Elephant last year so perhaps it’s no surprise that Japanese skin care influences are appearing – ferments are very popular, as are mists and obviously, so is sake (remember Fresh’s Sake Bath? One of my all time favourite bath products). This is a mix of ceramides, electrolytes and ferments designed for dry skin or skin that’s been too keenly peeled.
I like a mist as much as the next person, and don’t have over-exfoliated or dry skin just now so it’s hard to give it a proper test but I will say that generally, products that are predominantly water aren’t always best for skin that is aching for moisture. In use, it’s soft on the skin – it certainly didn’t dry my skin out because of the fatty acid content – and doesn’t have any discernable scent. I think it’s more for people who incorporate a mist into their daily routine anyway and if that’s the case, it will offer some shield from free radicals, as well as feeling gentle and refreshing.
It’s launching at the very beginning of January and I think it will herald the beginning of a ‘repair’ category specifically for over-exfoliation. It will be £35 when it launches.