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Jamie Greenberg has been a celebrity makeup artist for the past 15 years and has worked with everyone from Kristen Stewart to Jessica Alba, Joey King, and many, many more. And, as of today, she can add brand founder on to her title because her new color cosmetics line Jamie Makeup and its debut product, the Blighlighter, just launched.
Given Greenberg’s extensive experience working on some of the most famous faces in Hollywood, a namesake beauty brand is long overdue — but she’s a perfectionist in the best way, and Blighlighter has been in the works for over two years. So, what is it, you ask? A blush-highlighter hybrid made to help you replicate the luminous glow that Greenberg creates on her clients for the red carpet.
“For every single one of my girls that’s on the red carpet, I usually mix a couple of different blushes and a couple of different highlighters to get this really luminous glow on their face with a little color, so I was like, ‘Why don’t I make my own version of that?'” Greenberg told POPSUGAR. “I feel like I could be everyone’s personal makeup artist, not just celebrities.”
The Blighlighter ($34) comes in three shades (for now, at least): The Pink One, a bright fuchsia, The Nude One, a terracotta with a gold undertone, and The Cherry One, a deep burgundy red. “Testing on all different types of skin tones was really the impetus to be able to pretty much be inclusive and to work on everyone [which] was really important to me,” said Greenberg. “[The Nude One] is the closest to a highlight.” It’s also Greenberg’s personal favorite.